Was the Forecast Wrong, or Are You Using the Wrong Forecast?

Are You Using the Wrong Forecast?

Million dollar business decisions are regularly made based on the television forecast alone. What happens if the temperature drops a few degrees below forecast, or if lightning strikes a few miles north of the forecast strike zone? It could be a loss to your company - in recovery time and dollars.

There is more than one method to developing weather forecasts, and understanding the differences will allow you to make more strategic weather-based business decisions. Join us for a webinar on the different types of weather forecasts and how they can be applied to your business.

Attendees will learn:

• A Brief History of Modern Weather Forecasting
• Why Isn’t the Forecast Always Right?
• Why Do We Need Multiple Runs of the Same Weather Models?
• What Are the Advantages of Probabilistic Weather Forecasts
• Can Probabilistic Forecasts Be Applied to My Business Challenges?